Business & IT Convergence - Understand & Believe Seamless Collaboration (BIC-UB-SLC)

Course Description Schedule Course Outline

About this Course

Collaboration is nothing new! It’s at the heart of what we do as humans since the beginning of time. With the dramatic changes in technology, collaboration solutions enable us to streamline business processes and achieve higher efficiency, quality and customer satisfaction especially in a globalized world. Because of its fundamental nature, it’s a critical element in any organization so it’s key to understand the driving forces as well as the challenges and opportunities stakeholders are faced when trying to select the best collaboration solutions for their business. This course enables participants to use consultative techniques to identify opportunities and to sell collaboration solutions successfully with confidence and knowledge.

Related Courses

This course is one of the Understand & Believe modules of our Business & IT Convergence salesforce transformation program that consists of a number of sales skills (sales process) related courses as well as various solution (technology related courses).

Sales skills (sales process) related courses
Solution (technology) related courses – Understand & Believe

Who should attend

Account Manager, Account Manager, Sales Team Leader, Business Development Manager

Class Prerequisites

This course is part of our Business & IT Convergence series so it is recommended that you have attended or will attend one or more of our sales skills (sales process) related courses or have comparable skills / knowledge.

What You Will Learn

Upon completion of the course, you will be able to:
  • Understand and point-out trends that drive the business need for collaboration
  • Address the customer care-abouts in collaboration
  • Link collaboration solutions to the customer’s business model and processes
  • Understand the Cisco collaboration portfolio and solutions
  • Identify the business value collaboration solutions create for customers

Outline: Business & IT Convergence - Understand & Believe Seamless Collaboration (BIC-UB-SLC)

Trends Driving the Need for Collaboration
  • History of collaboration
  • The relevance of collaboration in today’s world
  • Collaboration in a mobile, global, social, disruptive and innovative world
  • Collaboration and its impact on workplace culture
Customer Care-Abouts in Collaboration
  • Impact of collaboration on existing business models
  • IT-consumerization and collaboration
  • Collaboration and shifting workplace demographics
  • Successful customer collaboration initiatives (risk of change)
Collaboration Enabling Efficient Business Operations
  • Collaboration driving efficiency
  • Understand the basic elements of business processes
  • Process discovery and project scoping
  • Business process optimization through collaboration initiatives
  • Analyzing and measuring success of collaboration initiatives
Technology Advances Driving Seamless Collaboration
  • Understand the Cisco collaboration portfolio and strategy
  • Identify the value created by the Cisco collaboration portfolio
  • Technology advances driving collaboration change (WebRTC, etc.)
  • The need for an integrated architecture
Identifying & Capturing Collaboration Opportunities
  • The need for going beyond TCO
  • Building value and generate business benefits through collaboration
  • Translate benefits into business outcomes
Classroom Training

Duration 1 day

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