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Business & IT Convergence - Understand & Believe Opportunities in Enterprise Mobility (BIC-UB-OEM)

Course Description Schedule Course Outline

Course Content

Due to its pervasive nature and relevance for your customers it becomes extremely important to understand the power of mobility, understand the driving forces that demand change, as well as the stakeholders inside and outside of the IT department. This course enables participants to use consultative techniques to identify opportunities and to sell mobility and converged access solutions successfully with confidence and knowledge.

Related Courses

This course is one of the Understand & Believe modules of our Business & IT Convergence salesforce transformation program that consists of a number of sales skills (sales process) related courses as well as various solution (technology related courses).

Sales skills (sales process) related courses
Solution (technology) related courses – Understand & Believe

Who should attend

Account Manager, Account Manager, Sales Team Leader, Business Development Manager


This course is part of our Business & IT Convergence series so it is recommended that you have attended or will attend one or more of our sales skills (sales process) related courses or have comparable skills / knowledge.

Course Objectives

Upon completion of the course, you will be able to:
  • Understand and point-out trends that drive mobility in enterprises
  • Address customer care-abouts around mobility
  • Link mobility and converged access solutions to the customers’ business
  • Show the value of mobility and converged access solutions

Detailed Course Outline

Trends Driving Mobility in Enterprises
  • The role of mobility in today’s world
  • The relevance of applications in mobility
  • Customers’ enterprise mobility strategy
Customer Care-Abouts around Mobility
  • Impact of mobility on business models
  • Mobility in conjunction with Big Data and applications
  • Mobility and Cloud
  • IT-Consumerization and the impact on IT
Mobility Enables Efficient Business Operations
  • The (business) value of integrated mobility solutions
  • The value and limitation of BYOD & CYOD
  • Understanding Cisco Unified Access solutions
  • Understanding Cisco Enterprise Mobility solutions and the joint value proposition with Citrix
  • Cisco Enterprise Mobility enabling superior user & IT experience
Identifying & Capturing Mobility Opportunities
  • The need for going beyond TCO
  • Understand how applications are leading mobility-sales
  • Building value and generate business outcome
Classroom Training

Duration 1 day

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